Fake or Real? Know the Deal – Protect Your Family in the Age of Deepfakes
Essex Police have launched a groundbreaking AI Safety Campaign in partnership with BT and EE to tackle the growing risks posed by artificial intelligence (AI) misuse and deepfake technology. This is the first time a UK police force is working directly with a global technology firm to provide practical advice to parents, guardians and young people.
AI technology offers incredible opportunities, but it also introduces serious risks when misused. Deepfake content – highly convincing, fabricated images or videos – can be used to exploit young people, sometimes without their knowledge. Artificially generated Child Sexual Abuse Material (CSAM) is one of the fastest-emerging crimes Essex Police is actively investigating.
The campaign is designed to help you understand:
* What deepfakes are and why they matter
* How to protect children from online harm
* What to do if an image is misused
Further information Find out more here, including advice on how to protect your child: